Business Plan Presentation Guide

Why This Stage Matters

The business plan presentation stage is not just another step—it’s the moment your future earnings are defined. This is your chance to show how you’d build and monetise your desk. Your plan directly influences the offer you’ll receive, so it must reflect ambition, strategy, and professionalism. Remember: it’s not just about what you say—it’s how you say it.

Top Tips:
Content, Format & Delivery

  • Use their logo, colours, tone—show you’ve tailored it. 
  • It shows effort, understanding, and buy-in.
  • A Word document just won’t cut it. 
  • Use PowerPoint or Google Slides with company branding (logo, colours, fonts). 
  • Include visuals: graphs, charts, tables, timelines—don’t just use text.
  • This plan is the basis of your offer—so if you want a high one, reflect that in your targets. 
  • Clients know it’s a plan, not a guarantee—you won’t be fired for missing a target slightly, especially on a new desk.
  • Don’t just present billing figures—show how you’ll hit them. 
  • Break down your BD strategy: number of calls, outreach cadence, target clients, ideal job types. 
  • Detail how you’ll build candidate pipelines and manage delivery alongside BD. 
  • Include a slide that shows how you’ll structure your day/week. 
  • Example: 8–9am sourcing, 9–11 BD, 11–12 candidate calls, etc. 
  • This shows clear planning and time management. 
  • Don’t your whole script on the slides, keep them visual and concise. 
  • Use bullet points or short headlines and explain the detail verbally. 
  • Reading off the screen can make you look unprepared and disengaging.
  • A true story: a £400k biller tanked the presentation by reading off his screen and never engaging the room. 
  • Speak to your audience, not at your slides. Make eye contact. Be dynamic.
  • Don’t presume the hiring manager will know what you mean. 
  • Go through every slide with your recruiter before presenting—this avoids missteps or jargon that could confuse. 
  • Make sure every point in the client’s brief/agenda is covered in your slides. 
  • Let us know in advance if something isn’t clear or you need further instructions/examples. 

Before you present, ask yourself: 

  • Is my presentation visual, branded, and well-structured? 
  • Are my targets ambitious enough to justify the offer I want? 
  • Have I included a granular BD plan and diary breakdown? 
  • Have I covered every point in the client’s brief? 
  • Have I rehearsed it out loud and explained it to someone else first? 
  • Have I sent the presentation to my recruiter early for feedback?